Using Persuasive Sales Bots -- Michael Solomon // Saint Josephs University

Published: Feb. 1, 2022, noon

Michael Solomon, Professor of Marketing at Saint Joseph\u2019s University, concludes discussions on changes to how we communicate with our customers. The ability to communicate with customers and collect their feedback at scale is a marketer\u2019s dream. When the same piece of technology can cost you your job, it becomes a marketer\u2019s nightmare. Today, Michael explores the use of persuasive sales bots. Show Notes

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