Should You Still Be Relying On Cookie Data? -- Sarah Dale // Nativo

Published: Sept. 21, 2021, noon

Sarah Dale, the chief revenue officer at Nativo, talks about the future of digital advertising. We have 18 months left before Google finally blocks third-party cookies. As we explore cookieless targeting, the focus lies on the extent to which you know your audience. Today, Sarah discusses the relevance of third-party cookies and how to prepare for when they\u2019re gone. Show Notes

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