Marketing automation, customer journey mapping, and data modelling -- Lars Helgeson // GreenRope

Published: Nov. 10, 2020, 1 p.m.

This week we discuss why your CRM is the most important tool for everyone in your organization. Joining us is Lars Helgeson, the CEO of GreenRope, which is a complete CRM system with sales, marketing, customer service and operations built into one single database. In part 2 of our conversation, we discuss marketing automation, customer journey mapping, and data modelling. Show Notes

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