Integrating ABM across your marketing mix -- Randi Barshack // RollWorks
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For this episode, Randi talks about having the youthful curiosity to gain the real value of integrating ABM software. She also talked about Rollworks\\u2019 partnership with LinkedIn, launching an ABM campaign and how to use ABM to affect your marketing mix. Show Notes
Connect With:
- Randi Barshack: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
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