Implementing Fetchs B2C Rebrand -- Keely Jeppson // Fetch
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Keely Jeppson, Vice President of Engagement at Fetch, talks about what made the leading omnichannel performance marketing platform refresh its company\'s name. The rebranding process is more than just changing a logo; it involves a change in how a company presents itself. Likewise, rebranding a company can have a significant impact on its relationship with consumers. Today, Keely discusses the implementation of Fetch\\u2019s B2C brand. Show Notes
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