Finding The Line Between Sales & Marketing In SaaS -- Rachel Leist // HubSpot

Published: Dec. 31, 2021, noon

Senior Director of Marketing at HubSpot, Rachel Leist, wraps up discussions on leveling up your SaaS marketing game. Finding the right balance between marketing and sales can be a complex task. However, it is critical that marketing and sales strategies are aligned in the modern marketplace. Today, Rachel looks at finding the line between your sales and marketing teams when marketing to SaaS businesses. Show Notes

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