Customer Centricity In Marketing -- Matt Edmundson // Aurion Digital

Published: Dec. 7, 2021, noon

Matt Edmundson, Aurion Digital\u2019s CEO, discusses the significance of understanding customer needs in marketing. Before launching a new product or service, we try to determine who will be purchasing it and how much they are willing to pay. Customers must occupy centerstage during product development. Today, Matt shares his philosophy on customer centricity and marketing. Show Notes

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