Attribution Week: Why Analytics Solutions Struggle With Assigning Attribution -- Jules Tompkins // Callrail

Published: Nov. 6, 2019, 1 p.m.

b'

Welcome to Attribution Week on the MarTech podcast. This week we\'re going to get granular to help you understand some of the best practices and pitfalls in attributing credit to your marketing efforts. Joining us is Jules Tompkins, the Content and Communications Manager at CallRail, a sponsor of the MarTech podcast. In today\'s episode we discuss why existing technology solutions haven\'t been the right answer for assigning attribution. Show Notes

Connect With:

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

'