2022 MarTech Predictions: Rev Ops Movement -- Scott Brinker // Hubspot

Published: Jan. 4, 2022, noon

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Scott Brinker, HubSpot\\u2019s VP of Platform, looks at the shift towards revenue operations. Customer journeys don\\u2019t end with purchase and subscription based services mean that customers and businesses are interacting far more frequently. Alignment of these interactions in terms of marketing, sales, and customer service is a must. Today, Scott discusses the rev ops movement of 2022. Show Notes

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