Working With A Digital Marketing Agency

Published: Dec. 21, 2020, midnight

We discuss how small businesses can work with a digital marketing agency, the onboarding process, what to expect from the agency, and what the agency needs from you when you hire them.

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  • Why should a business hire a marketing agency and are there times when maybe the business should do some or all of it themselves?\xa0
  • Why this needs to be a partnership and is not something that a business can just throw over the wall.
  • What are some things the client and the agency can do to help the onboarding process go smoothly?
  • What to do if you don\u2019t have all the logins the marketing agency asks for
  • How to help the marketing agency set up the Customer Relationship Management (CRM) System for you as well as any type of marketing automations
  • Does the client input stop after the kickoff meeting and once the account access is obtained? What should both the client and agency expect from each other moving forward?
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