Email newsletters are the daily, weekly, monthly, or quarterly newsletter you receive from a company. Some of them are full of deals, others of announcements, others share tips or case studies, and others dive deep into one topic.\xa0
\n\nThere are many ways to set up your newsletter. The key is to determine the best style, content and cadence that works for you and your ideal customers. And, most importantly, to keep sending regularly. Today\u2019s episode is all about email newsletters for small and medium businesses.\xa0
\n\nTune in to learn:
\n\nWhy your business should consider starting a newsletter if you don\u2019t already have one.
\n\nHow to determine where to start when creating an email newsletter.
\n\nHow frequently you should send your newsletter.
\n\nHow to decide the best format and content types for your newsletter.
\n\nWhy businesses tend to stall on sending out their newsletter regularly and how you can avoid this pitfall.
\n\nWhat easy and/or free email newsletter software systems exist and why you should use one.
\n\nHow to use newsletter analytics to help determine if a newsletter is a useful tool for your business.