How to Have Quick Wins in Marketing For Small Businesses

Published: March 21, 2022, midnight

The Four Common Problems Small Businesses Face

\n\n
  1. Most business leak leads online
  2. Most marketing efforts take several week to show results
  3. Speed of response is critical to winning the business
  4. Tool costs add up
\n\n


\n\n

Nearly every small business has a limited budget. So if you have limited time and money, and you know that you can\u2019t ignore the reality of digital marketing in today\u2019s world, what do you do? Especially if you don\u2019t have thousands of dollars to spend on SEO?

\n\n


\n\n

In this episode we cover answers to the following questions:

\n\n


\n\n

When we talk about things like quick wins or automated wins, what does this mean from a marketing perspective?

\n\n


\n\n

What is a website widget and why is it\xa0 so important?

\n\n


\n\n

Google Business Profile (formerly GMB) has the ability for someone to text a business right from their Google Business Profile; so it seems like Google recognizes how important this is. Or is there another reason as well?\xa0

\n\n


\n\n

There are a ton of communication channels out there that people can use to communicate with a business, and some of them have to be done on that platform. Does this mean a small local business has to be monitoring all these channels or is there a way to simplify that?\xa0

\n\n


\n\n

About 62% of calls to local businesses go unanswered. Now don\u2019t confuse this with ignoring them; but if there is only one person in the office answering the phone it either goes to voicemail or they are put on hold. If they hang up or don\u2019t leave a message, that's a missed opportunity. Is there a way to immediately respond to that missed call and let them know someone will be contacting them?

\n\n


\n\n

What about review management and review requests? We\u2019ve talked about the importance of reviews in the past; and that\u2019s just one more thing that a business owner has to deal with. Any thoughts on automating this to one degree or another?

\n\n


\n\n

Join into the conversation and learn about quick marketing\xa0 wins for your company.

\n\n