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STORYWASHING IN MARKETING.

Story is a buzz word these days in the world of marketing.

But lots is getting lost in translation and many are confused by what "story" is in marketing.

It’s abstract. Much like asking "What is your Why?" and many of us not knowing how to answer that, only that our "Why" is important...

We too know that "story" is important but have a hard time knowing what that means or how to do it.

Here are my 2 cents...

(Watch Video)

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*If you want an authentic and helpful approach to marketing (as in it helps others)...

I invite you to apply for my 6 week intensive program led by me.

To apply, watch the free videos at the link below and then apply on the last page.

You can view the videos here:

www.groundswellmethod.com

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[Marketing for the Rest of Us - Episode 309]

Prefer to listen as a podcast? Listen here:

--> https://link.chtbl.com/marketingshow

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