Marketing through Networking - The BNI story

Published: July 25, 2020, 10:54 a.m.

About the Speaker - Bijay Shah (https://www.linkedin.com/in/bijayshah/)

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Currently, the Master Franchisee for BNI (the largest offline networking organization in the world - Business Network International) in the UAE, Qatar, Kenya & Uganda, BIjay supports over 1,000 business owners and have helped them generate over US$500 Million in business referrals between themselves over the last 15 years in the 4 markets he is Master Franchisee in.
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\nBeing a Certified Franchise Executive (CFE) and a professional networker, He is your answer in helping you make new connections and opening new doors.

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What this episode covers

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  • More about Bijay and his journey so far from Kenya to London to Dubai.
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  • Present the COVID situation and what does it mean to business in general.
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  • Why networking should form a part of the marketing strategy of any business. 
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  • BNI has been existing for the last 14 years in UAE. Now there is LinkedIn and online meetings. How has BNI adapted to changing scenarios?
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  • How does one get into BNI? Is there any process or minimum qualification?
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  • Is networking a short term strategy or a long term?
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