EPISODE 133- From Print to Profit: The Atlantic's CEO Nicholas Thompson Charts the Journey to Consumer Revenue

Published: Oct. 8, 2023, 4:07 p.m.

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Nicholas Thompson is the CEO at The Atlantic. Nick brings editorial expertise from Wired and Newyorker.com. He boosted digital subscriptions at Wired by 300% after implementing paywalls. Thompson co-founded Atavist, authored "The Hawk and the Dove: Paul Nitze, George Kennan, and the History of the Cold War," and covers topics like Facebook scandals and marathon running.

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On The Menu:

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1. Strategies for ensuring The Atlantic's relevance and growth in the digital age

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2. The transition to consumer revenue: The Atlantic's path to sustainability

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3. Targeting new subscribers: Geographic expansion strategies.

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4. Addressing bias in AI algorithms

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5. The use of AI in The Atlantic's operations: Current and future applications

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6. Digitizing and monetizing historical content: The Atlantic's archive project

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7. OpenAI's rise over Google in attracting top AI talent and implications for the future\n\n

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