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b'What prevents you from podcasting? When preparing for a show, people frequently forget to ask themselves, first and foremost, what is the goal? Some podcasters may already be working toward a goal but unaware of it. There are several factors to consider before you make a podcast. Creating content, identifying your target market, deciding how frequently to post, and many other things.\\xa0\\n\\n\\n\\nTodd Cochrane is the CEO of Blubrry Podcasting. Todd wrote the book on podcasting called Podcasting - The Do It Yourself Guide. He has Blubrry Podcasting and its parent company Raw Voice, a full-service podcast hosting service. They aim to create a platform that will enable anyone who wants to start developing or growing a show to do so in a manner they believe to be correct and start creating a brand on your .com properly. In this episode, he talks about how you can start podcasting, building your show, brand, audience, and tribe, and what you can do as a podcaster to build traffic on your podcast. \\n\\n\\n\\nResources\\n\\n\\n\\n\\nBlubrry (podcast host)\\n\\n\\n\\nTodd Cochrane on Facebook\\n\\n\\n\\nTodd Cochrane on LinkedIn\\n\\n\\n\\nPodcasting Do Yourself (book)'