687: How to Build Your Brand Online Using SEO, Podcasting, and Video with eWebResults CEO Matt Bertram
Return guest Matt Bertram, from eWebResults, is back to reveal some of the unknown secrets to internet marketing! SEO (search engine optimization) has become more competitive and that means it's up to you as a business owner to tell your story through video: testimonials, explainers, how-to's, commercials\n\nMatt also updates us on other breaking trends, such as LinkedIn pushing content creation. You can't do "only one thing" with internet marketing anymore... you need to promote yourself on MULTIPLE channels, providing value and high quality content.\n\nWhat is someone searching for? Are you providing value to that solution? Think about that customer journey, and get your website visitors to take some sort of action: buy, optin, schedule, or download.\nResources\n\n \t\n\n \t612: Build Your Brand Mania: Increase Your Online Audience Using Content Marketing, Social Media, and Cutting-Edge Traffic Strategies with Matt Bertram (previous appearance)\n\n\n \tEWR Digital (Website)\n\n\n \t Build Your Brand Mania (Website)