339: Create and Scale a Podcast for More Relationships, Free Publicity and Increased Sales
I want you to have a podcast (an online radio show on\xa0iTunes) and I want to help you create it by getting you into our Podcast Crusher course. Listen in as I talk about the things you need to know when it comes to podcasting.\nWhat is a Podcast?\n\n \t"I'm an author and I make money... how can I use podcasting"\n \tDon't let numbers hold you up, but look back on your numbers for motivation and course-correction (show interview spreadsheet)\n \tWhat equipment do I need for podcasting?\n\nGotchas & Advice\n\n \tContactMonkey (a networker's secret weapon)\n \tLooking professional is not that important (it shows off to your peers, production quality)\n \tWhat is the content muscle and how do you ramp up?\n \tHow do you remain consistently marketing every day?\n\nBig Picture\n\n \tOmnipresence. Create too much content so that people can browse it like a menu. Don't "wait" for the time to be just right.\n \tConsistent daily actions: slow to lose weight but also slow to gain weight\n \tBe a great host (mirroring, move it forward, ask about their mindset / thought process, low hanging fruit, resources, lessons, mistakes)\n\nJoin "Podcast Crusher" Now