Sell Both High and Low Ticket\n\n \tMembership Cube: full price or payment plan\n \tVideo Sales Tactics: just get them buying again\n \tFunnel, levels, conversions\n\nContent Marketing Touches\n\n \tGo the extra mile\n \tIt's ok to look homemade and authentic\n \tDon't slow down (put out tons of podcasts and blog posts to see where you're at, restaurant menu mentality)\n\nCourse Correction\n\n \tThe Mirror: if someone criticizes you about something, they're secure about that themselves.\n \tDon't ignore $1000 because you're looking for $100,000\n \tRepetitions, checklists and templates (move the raw materials around) -- same podcast interview questions, 3x3 for podcasting\n \tBe aware but still optimistic