How to Win In Business Using Content (Business Tips)
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\nInformation reduces cost and increases speed
\nAttention creates an opportunity to gather information OR just a consumer base to secure a source of income, if wealth is not the goal
\nIf you\u2019re a restaurant, barbershop or hairstylist\u2026.you NEED to grab as much attention as possible. This is your answer
\nThe Content Pyramid
\nOne long form content (vlog, speech, podcast, etc)
\n-> short form pieces of content (articles, quotes, memes, stories, etc)
\n\u2192 distribute all content to relevant social platforms
\nEach platform receives content in different ways. Curate the format to match the platform
\nOne podcast episode could turn into more than 10 pieces of content. FLOOD IT
\nFamous video of Jay Z warning his former rap group about the rise of 50 cent.
\nHe instructed them to flood the industry with music BEFORE he got there.
\nMy next challenge is to employ that model with this podcast
\nGetting a webcam to introduce video
\nConverting FB page, Tiktok, and LinkedIn to serve this podcast
\n\nSubscribe on Spotify, Apple Podcasts, or wherever you listen to your podcasts
\nWHAT\u2019S THE KEY: Learn \u2192 test \u2192 \u201cperfect\u201d \u2192 Scale up = $$$
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\nThis episode is sponsored by \xb7 Anchor: The easiest way to make a podcast. https://anchor.fm/app
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