Enthusiastic, Not Enthusiasts: Roll Bicycles Stuart Hunter on Adaptation & Personalization in Specialty Retail

Published: April 4, 2019, 4 a.m.

Roll Bicycles are made to order and completely personalized, a fact that founder Stuart Hunter claims is a major factor of success in not only his own business and industry but the entire field of specialty retail. The passionate cyclist\xa0talks through the benefits of both direct-to-consumer and retail partnerships, how to find and retain talent, and the future of the industry in our first Bike Month episode. \xa0