If you\u2019re a consultant, coach, or some kind of solo-preneur who offers some level of professional service to your clients, how do you build your business?
Well, if you watch and listen to all the self-proclaimed marketing gurus, you \u2018build your list\u2019 and buy Facebook ads and Google ads. You create and sell digital programs and products that produce an amazing \u2018passive income.\u2019
If you\u2019re one of the fortunate consultants for whom that works well, consider yourself lucky. For the rest of us, that whole cyclone of thinking and activity can become what feels like a never-ending black hole of marketing activity that sucks the life out of you and drains your bank account.
Enter Dov Gordon, a consultant who helps his clients build their businesses by becoming what he calls \u201cUnder the Radar Leaders\u201d in their industry. The foundation of his philosophy is so simple, it could easily be dismissed if it didn\u2019t work so well!
On this episode, Laura and Dov dig into the space of what it means to purposefully build healthy, long-term, mutually beneficial relationships that facilitate the exchange of products, services, and payment for value. He shares his framework for the 4 Types of networks he builds and helps his clients build to facilitate the growth of the work each member is doing.
He shares his experiences and lessons learned over the course of his own professional career, going from the point of \u201cnot knowing what I didn\u2019t know\u2026\u201d to consciously understanding his process, discerning what worked and why, what didn\u2019t and why, and making course corrections along the way.
If you\u2019re in any kind of consulting business \u2013 where what you offer is your expertise and experience \u2013 you have to listen to this episode!
Dov\u2019s Bio
Dov Gordon helps consultants and experts get ideal clients. Consistently.
There are millions and millions of consultant/coaches who are really good at what they do.\xa0 But they're not charismatic guru types.\xa0 And they never want to be.
They LOVE their work.\xa0 And all they want is a consistent flow of great clients.\xa0 Clients who value their expertise, AND who value who they are as people.\xa0 And pay them well for it.
Dov and his small team take a tactic-agnostic approach.\xa0 They help you build a strong strategic foundation and to apply to it to build a simple, client-getting system that is best for YOU.
Dov has been a guest on The Art of Charm, John Jantch's Duct Tape Marketing podcast, Jeff Goins's podcast and dozens of others.
You can learn more about Dov's work at https://ProfitableRelationships.com
Connect with Dov and Other Resources:
Get a quick free training: https://profitablerelationships.com/laura
Facebook: \xa0 https://www.facebook.com/ConsistentFlowOfClients/\xa0
LinkedIn: \xa0 \xa0https://www.linkedin.com/in/dovgordon/\xa0
Twitter:\xa0 https://twitter.com/DovGordon
Instagram:\xa0 https://www.instagram.com/dovgordon/\xa0
YouTube: \xa0https://youtube.com/c/DovGordon1