Ok, now it comes to the purpose of the video. If you want everyone to watch it and go viral, then I will recommend YouTube. Set it to the public so everyone can watch your video.
However, if your video is for your training, coaching, membership area, then I will recommend Vimeo. You can do more private settings, and of course, there are some features which you have to pay. The reason I like to use Vimeo for my coaching and training is that there are no ads before, after, or on your video. I just feel more secure with Vimeo as people can’t search or share your video.
And of course, there are other video platforms. I also like to use Loom and MeetZippy. I like to see myself in the little circle when I am doing a webinar or presentation style training. The audience can see your slides, and at the same time, they can see you as well. Yes, Zoom is also good, but I will not use Zoom for training. For me, Zoom is more like Skype and is for instant communication. I use Zoom to have my discovery call and strategy call with clients. I use it for my podcast interview if I need to have the visual as well as audio. At the end of the day, it depends on how you are going to use your video for. Just little tips here and hope this can help you to choose the right video platform.