Segmentation and Smart Targeting with Janet Driscoll Miller

Published: April 15, 2016, 7 a.m.

Segmentation and Smart Targeting as\xa0Tim Ash talks to\xa0Janet Driscoll Miller,\xa0the President and CEO of MarketingMojo, about creating personas, advanced targeting on Facebook and LinkedIn, and personalized content on your website to maximize conversions on mobile. Also find out about the Girl Scout\u2019s plot to cover the world with their cookies\u2026

Janet Driscoll Miller brings over fifteen years of search engine marketing experience to Marketing Mojo and is considered a leading expert in her field. Janet has spoken at search engine and marketing conferences including SMX Advanced, Search Engine Strategies, MarketingProfs B2B and Pubcon, has published articles in B2B Magazine, Visibility Magazine and others, and contributes to several blogs, including Marketing Mojo\u2019s blog and Search Engine Land. Janet is also a frequent guest lecturer at colleges and universities including the University of Virginia and James Madison University.