Exploring the power of sound, with Julian Treasure
Let\u2019s shout about sound! I guarantee you\u2019ll think of it in a whole new light after listening to this interview. Julian founded The Sound Agency . He\u2019s also an author and an international speaker who has been invited to do five TED talks on aspects of sound and communication. We discussed \u2018the business of sound\u2019, his TED talks and the over 100 million views they have garnered. We also talked about how it felt to be marketing a product/service that was such a new concept, and the thinking behind having confidence in your business\u2019s future success.\nIn addition, we discussed subjects including:\n\n What is \u2018the business of sound\u2019 and how it can benefit businesses.\n The importance of having a very clear purpose.\n The challenges of offering a product or service that people don\u2019t know they need.\n How to build a successful business with a virtual team.\n The difference between having faith in one\u2019s business & knowing it\u2019ll succeed.\n Julian\u2019s most important learnings from his long experience as an entrepreneur.