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Hosts Kurt and Kristen Luidhardt sit down with Seth Weathers, the trailblazing founder of Conservative Dad\u2019s Ultra Right Beer, to explore how a misstep by Bud Light created a golden opportunity. Seth shares the dramatic impact of Bud Light\u2019s controversial marketing decision, which resulted in a $27 billion market value loss for the brand and opened the door for Ultra Right Beer to achieve over $1 million in sales in a remarkably short time.\n\nSeth describes the mindset that helped him capitalize on this moment and highlights the essential role of media connections and relentless persistence in achieving entrepreneurial success. Seth recounts his journey in the beer industry and the challenges he faced, including tough regulations and finding reliable vendors. Seth also provides insights into maintaining authenticity and aligning with core values to attract and keep a dedicated base of conservative and faith-based consumers. He passionately advocates for conservatives to stand firm in their beliefs and support aligned businesses as a way to drive meaningful societal change. Seth concludes with his personal motivations to protect his children and advance a company that supports conservative causes.\n\nKey Highlights:\n\u2b50 Seize Cultural Moments: Recognize and act on cultural shifts and events that can create significant business opportunities, as seen with the timing of Ultra Right Beer\u2019s launch.\n\n\u2b50 Standing Up for Beliefs: Gain insights into how the current political climate encourages conservative beliefs and how younger generations are increasingly inspired by integrating political ideologies with business.\n\n\u2b50 Authenticity and Value Alignment: Learn why staying true to core values and maintaining authenticity is crucial for building a loyal customer base and achieving business success.\n\nTakeaways:\n\nTapping into the politically conservative and faith-based consumer market can significantly drive business growth and success.\n\nMaintaining honesty and addressing customer concerns directly is vital for building trust and ensuring satisfaction.\n\nProduct innovation and expansion can drive growth, even in regulated markets.\n\nOvercoming early business challenges, such as regulatory hurdles and operational setbacks, require resilience and strategic problem-solving.\n\nStrategic media connections and unwavering persistence are crucial for entrepreneurial triumph.\n\nPassion and seizing market opportunities are essential for building a successful conservative brand.\n\n\nSubscribe now to join the Revolution in Business Mastery and Market Innovation\u2014Only on the Liberty Spenders Podcast!\nDid you find this episode informative? Help us out!\n\u2022\tLeave a review\n\u2022\tShare it with your peers\n\u2022\tGive us a 5-star rating on your podcast app of choice!\n\nWatch the full video version: https://youtu.be/GFKt9vrXLJM\nJoin the conversation at www.libertyspenders.com and connect with a community dedicated to leveraging conservative values for business success.\nConnect with Us:\nhttps://x.com/luidhardts\nhttps://www.facebook.com/luidhardts\nhttps://www.instagram.com/luidhardts\nLearn more about your ad choices. Visit megaphone.fm/adchoices