GE Ep 144 [2016]: Drew Sanocki On Why Expanding a Business Too Fast Can Actually Lead to Bankruptcy

Published: July 23, 2019, 1:30 p.m.

Today our guest is Drew Sanocki, founder of Nerd Marketing. Drew writes about e-commerce and bootstrapped his own retailer in 2003, grew it into a national brand, and sold it in 2012. He now spends his time advising e-commerce executives on how to achieve growth.\n In today\u2019s interview we\u2019ll be talking about how expanding too quickly can lead to bankruptcy, how he grew a drop ship retailer from zero to a million in revenue in the first year and a half, and why he pays comedy writers to write his product descriptions.\n Click here for show notes and transcript.\n Leave some feedback:\n What should I talk about next? Who should I interview?\u202fPlease let me know on\u202fTwitter\u202for in the comments below.\n Did you enjoy this episode?\u202fIf so, leave a\u202fshort review here.\n Subscribe\u202fto\u202fGrowth Everywhere on iTunes.\n Get the non-iTunes RSS feed\n Connect with Eric Siu:\n Growth Everywhere\n Single Grain\n Twitter @ericosiu