GE Ep 133 [2016]: How Smart Marketer Generated $41K in E-commerce Sales From Just $775 in Pinterest Ad Spend
Hey everyone! Today's interview is with Ezra Firestone, founder and creative director of Smart Marketer, an information hub for do-it-yourself entrepreneurs, as well as a partner in Boom by Cindy Joseph and the company\u2019s head of digital marketing.\n Today we're talking about paid\xa0advertising (like his $41K in Pinterest sales experience!), why\xa0you have to go beyond query-based targeting to do any kind of scale, and\xa0why he puts\xa098% of his advertising budget into content amplification.\n Click here for show notes.\n Leave some feedback:\n What should I talk about next? Who should I interview?\xa0Please let me know on\xa0Twitter\xa0or in the comments below.\n Did you enjoy this episode?\xa0If so, leave a\xa0short review here.\n Subscribe\xa0to\xa0Growth Everywhere on iTunes.\n Get the non-iTunes RSS feed\n \xa0Connect with Eric Siu:\n Growth Everywhere\n Single Grain\n Twitter @ericosiu