LUYC 084: Dorie Clark on How to Create Content Quickly

Published: Feb. 20, 2019, 9 a.m.

What\u2019s up everyone! Today, I am joined by Dorie Clark, marketing strategy consultant, author and course creator. Dorie and I chat about her business journey, her course (Rapid Content Creation Masterclass) and strategies for content creation. Enjoy!\n\nYou don\u2019t have to blog. What\u2019s necessary is a consistent way that you\u2019re committed in sharing your ideas.\n\nContent creation has always been the very big challenge for course creators. Dorie shares three key points where people get stuck: time management, what topic to write and what format to use. \n\nEpisode Quotes\n\n"It is important to be really clear and precise about your personal brand."\n\n"A lot of times listening to your audience is the key in coming up with ideas."\n\n"One of the easiest ways to get started if you want to create something is to run it live."\n\n"If you have expertise in a field, lean on that, use it to come up with ideas."\n\n"Content creation should not be something that you view as separate, it should support the other work that you do."\n\nListen to Learn\n\n01:41\tGetting to know Dorie Clark, Rapid 5 Questions\n\n05:58\tDorie's business journey - entrepreneur, marketing strategist\t\n\t\n08:45\tWhat it's like running your own organization/business?\n\n12:14\tImportance of consistent effort \n\n15:25\tThe secret to consistency \n\n19:53\tIs blogging necessary to build your brand?\t\n\n22:12\tTime management in creating content\n\n26:12\tRapid Content Creation Masterclass - who is it for?\n\n27:47\tDorie's motivation in creating the course\n\n29:14\tThe course goal - end results for students after completing the course\n\n31:26\tCourse structure and content\n\n35:47\tThree key points where students get stuck in content creation\n\n41:56\tDorie's tips about creating content\n\n42:40\tAwesome things coming up from Dorie, website links \t\n\nGet the Bonus Episode! \n\nDorie and I recorded a bonus conversation about specific strategies for content creation. You can grab it here: https://get.zencourses.co/extra