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In today\u2019s episode Sarah catches up with David Croft from OOCL Logistics, a logistics services company who's success has be defined by their customer experience and holistic approach to supply chain. Headquartered in Hong Kong, they now have 100 offices in over 40 countries, and have been working in supply chain since 1975.

What makes them different from other supply chain providers? They believe they\u2019re more than just a freight forwarder; they focus mostly on customized solutions with cutting edge information technology. OOCL Logistics don\u2019t consider themselves just a provider, they call themselves an \u2018extension of our customer\u2019, and take on the role of a partner in every activity they undertake.

This customer-centric mindset is what made OOCL Logistics one of the best known freight forwarders in the global market, and a leader in innovation. But they\u2019re not stopping there: soon they will be providing customers with visual graphics on analytics, data and supply chain insights. They\u2019re also working on artificial intelligence, environmental sustainability as well as contingency planning for risk assessments. The information technology revolution will soon be taking place and OOCL is making sure they\u2019re staying on top for their entire network.

In this episode we discuss:

• [4.36] The OOCL Logistics story
• [8.45] Are they just a Forwarder?
• [13.15]\xa0 supply chain insights
• [23.54} A real life example
• [30.31] Future strategies for OOCL Logistics

Resources and links mentioned:

• OOCL Logistics
• Podium Technology