#332: The 2023 Consumer Trends Index from Cheetah Digital
Today we're sharing the latest insights from the 2023 Consumer Trends Index by Cheetah Digital.
\nOur guest is Tim Glomb, VP of Global Content at Cheetah Digital, part of the Marigold family of martech products.
\nThis is the 4th year of this global trends index, and today Tim shares with us his favourite insights \u2013 such as how brand loyalty is continuing to grow, why consumers love the brands that they do, as well as some of the key reasons they say they\u2019ve abandoned some loyalty programs.\xa0
\nAs well as the predictable reasons for engaging with loyalty programs, Tim also shares some of the LESS common strategies that consumers are beginning to expect from loyalty marketers in 2023.\xa0
\nListen today to enjoy my conversation all about the 2023 Consumer Trends Index with Tim Glomb from Marigold. \xa0\xa0
\nThis episode is sponsored by Cheetah Digital.
\nShow Notes:
\n1) Tim Glomb, VP of Global Content at Cheetah Digital
\n\n\n4) Marigold