#325: 7-Eleven with Raghu Mahadevan (Short Summary Show)

Published: Jan. 9, 2023, 9 p.m.

Key insights from Raghu Mahadevan, Chief Digital Officer for 7-Eleven, and his interview from November 2021.

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Tom Peace, from The Loyalty People, shares his insights from this fascinating interview where Raghu talks about some extremely interesting innovations that 7-Eleven uses to create customer engagement.

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7-Eleven had shared how their brand value is driven by customer loyalty and good old-fashioned service, convenience and customer experience as well as innovation.

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Tom shares his learnings from how 7-Eleven listen to their customers and react quickly to provide solutions that bring 7-Eleven to the heart of the local community.

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Hosted by Tom Peace.

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Show Notes:

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1)  Raghu Mahadevan, Chief Digital Officer for 7-Eleven

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2)  7-Eleven

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3) LTL#161: 7-Eleven Shares Secrets to Success & Driving Loyalty with 7REWARDS.

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4)  Tom Peace

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5)  The Loyalty People

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