Key insights from Raghu Mahadevan, Chief Digital Officer for 7-Eleven, and his interview from November 2021.
\nTom Peace, from The Loyalty People, shares his insights from this fascinating interview where Raghu talks about some extremely interesting innovations that 7-Eleven uses to create customer engagement.
\n7-Eleven had shared how their brand value is driven by customer loyalty and good old-fashioned service, convenience and customer experience as well as innovation.
\nTom shares his learnings from how 7-Eleven listen to their customers and react quickly to provide solutions that bring 7-Eleven to the heart of the local community.
\nHosted by Tom Peace.
\nShow Notes:
\n1) Raghu Mahadevan, Chief Digital Officer for 7-Eleven
\n2) 7-Eleven
\n3) LTL#161: 7-Eleven Shares Secrets to Success & Driving Loyalty with 7REWARDS.
\n4) Tom Peace
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