#187: Microsoft Rewards - Insights and Ideas
Microsoft is one of the world\u2019s most successful companies in technology, entertainment and in recent years, a leading platform in gaming.
\nThis week's episode of "Let's Talk Loyalty" features Adam Grupp, Director of Microsoft Rewards, who leads the company\u2019s loyalty proposition.
\nMicrosoft Rewards engages members for gaming online, through Xbox as well as its Bing search site, where users earn rewards that can be redeemed for in-game activities, passes and charitable contributions.
\nHear how Microsoft Rewards thinks about loyalty and Adam's insights on key future trends for loyalty professionals to consider.
\nShow Notes:
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