#149: Creative Airline Loyalty Concepts from Comarch - Prepaid, Subscription or Unlimited Travel?
As the world emerges from the dramatic effects of the pandemic, the airline industry is entering a pivotal time, with opportunities to re-invent their frequent flyer programs to meet the new normal.\xa0\xa0
\nWho better to brainstorm this than Piotr Kozlowski who advises some of the world's largest airline and airport loyalty programmes for Comarch, such as British Airways, Jet Blue, Etihad Airways and Heathrow Rewards among others.\xa0\xa0
\nPiotr shares some creative and compelling concepts he believes should be considered, the reasons they may make sense, and some of the criteria for success.\xa0\xa0
\nFrom subscription models, to prepaid fares to unlimited flying propositions - there has never been a better time for loyalty marketers to test new concepts and inspire their customers to fly with the same joy in the future as they did in the past.\xa0\xa0
\nListen to enjoy a masterclass in creative and compelling airline loyalty concepts.\xa0\xa0
\nThis episode is sponsored by Comarch.
\nShow Notes:\xa0
\n1)\xa0Piotr Kozlowski\xa0
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