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One of the BIGGEST struggles business owners come to me with when it comes to marketing their business and getting clients in the door is Social Media.

I hear things like:

\u201cI HATE social media.\u201d
\u201cI feel like I\u2019m doing everything right but I\u2019m still not getting new clients.\u201d
\u201cI\u2019m only getting a few likes here and there. What am I doing wrong?\u201d
\u201cI just don\u2019t understand social media.\u201d

If you\u2019ve had any of these thoughts, then boy oh boy are you gonna love today\u2019s episode!! I\u2019m talking with my new friend - who I met through Instagram by the way - about social media marketing for salons.\xa0

Some of the topics we\u2019re diving into are: who you should and shouldn\u2019t be following, the different metrics and what they each mean, how to nurture clients, and our top caption writing and profile bio tips!

If you feel at all frustrated or overwhelmed with social media, this episode will help shift your mindset and teach you how to simplify your marketing strategy to get the BEST results possible.\xa0

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Episode Highlights

• [18:54] How to keep up with the best tips and tricks for social media - since they\u2019re constantly changing.
• [28:00] What do the different social media metrics mean and which ones should you pay attention to.
• [40:00] Kayla\u2019s top caption writing tips.

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Kayla is a beauty veteran turned social media guru & social media myth buster. She is passionate about combining her years of industry experience and intense social media knowledge to help salon owners reach their social media goals through her membership, \xa0Socials for Salons.

Kayla\u2019s goal is to create a world full of confident, social media savvy, salon owners, who get results, without having to spend hours daily on the platforms. She is on a mission to help all salon owners who feel overwhelmed, uninspired, frustrated with social media and teach them how to build a strong social media presence and convert followers into loyal clients.

Kayla\u2019s Instagram: www.instagram.com/socialsforsalons

Got a burning question that you want me to answer on a future podcast episode? Head on over to Apple Podcasts and leave a rating and review with your question. I seriously love answering your questions and helping beauty business owners feel a little less \u201clost\u201d when it comes to running their biz - so lay it on me sis!\xa0