\u201cMake lasting changes. What is the one thing you can change that creates the biggest shift?\u201d
Vince Hudson is SVP of Global Brand Strategy and Marketing Operations at American Express. He\u2019s been Chief Brand Officer at BET, and held senior roles at Samsung and Diageo. At P&G, Vince was the VP of P&G Beauty in Asia - after launching the blockbuster brands Crest WhiteStrips and Prilosec OTC, and growing COVERGIRL to be the first $1 Billion cosmetic brand (signing deals with Rihanna, Ellen, Taylor Swift, and Queen Latifah). Vince has been named among Brandweek\u2019s \u201cMarketers of the Next Gen\u201d and AdAge\u2019s \u201c40 Under 40.\u201c He studied at Dillard University - where he\u2019s now on the Board of Trustees.\xa0
In a candid conversation, Vince reveals the three passions that inform everything he does, and shares his approach for making an impact - wherever you work.