Vanessa Pe\xf1a is the program leader of the digital experience at Domino\u2019s, which is one of the world\u2019s leading QSR brands in the pizza sector.
Domino\u2019s took home a gold in the CX Strategy category at the recent 2020 Loyalty360 Awards program, an award that honors the overall goals of a brand strategy to it build customer loyalty and achieve its customer loyalty goals.
Loyalty360 CEO Mark Johnson spoke with Pe\xf1a about Domino\u2019s current brand strategies and what the future looks like in customer engagement.
Read the feature and view the video HERE.