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ALEX HONNOLD is a professional adventure rock climber whose audacious free-solo ascents of America\u2019s biggest cliffs have made him one of the most recognized and followed climbers in the world. A gifted but hard-working athlete, Alex \u201cNo Big Deal\u201d Honnold is known as much for his humble, self-effacing attitude as he is for the dizzyingly tall cliffs he has climbed without a rope to protect him if he falls. Honnold has been profiled by 60 Minutes and the New York Times, featured on the cover of National Geographic, appeared in international television commercials and starred in numerous adventure films including the Emmy-nominated \u201cAlone on the Wall.\u201d

Honnold is sponsored by The North Face, Black Diamond, La Sportiva, Ando and Stride Health and is a board member of El Cap Climbing Gyms. He is the founder of the Honnold Foundation, an environmental non-profit. And to this day, he maintains his simple \u201cdirtbag-climber\u201d existence, living out of his van and traveling the world in search of the next great vertical adventure.