Ep 97 : Nick Jordan on SEO Strategy - Creating Most Valuable Content at Scale
What is your SEO strategy and process for taking projects to 100,000+ organics/month.
\nWhat is your keyword research process ? How do you do keyword analysis for competitors?
\nCan you share your understanding of how Google works and what it likes?
\nHow does one hire content writers and what to look out for while hiring them?
\nHow do you build email list of 10K or more subscribers by posting on LinkedIn, Facebook and Twitter ?
\nWhat are some common mistakes in Search Engine Optimization ?
\nWhat is the future of Search ? What are your views on AI Content?
\nNick answers the above questions and more as he takes us on the journey of SEO success through great content quality, without any technical hacks. Nick helps brands on the internet generate millions of organic visitors per year. Nick is the CEO of Content Distribution and Co-Founder of Workello.
\nPlease visit his company websites https://contentdistribution.com
\nhttps://workello.com
\nPlease connect with him on Linkedin https://www.linkedin.com/in/nickfromseattle/
\nJagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.
\nPlease visit Jasravee at https://jasravee.com/
\nConnect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/
\nEmail Jasravee at jasravee@theadiva.com
\nIndex & Content Flow
\n00:00 Preview & Introduction to Nick Jordan
\n02:28 Creating most valuable content at scale
\n03:10 Process for taking projects to 100,000+ organics/month
\n05:25 Engagement Metrics that Matter -- CTR, Bounce Rate, Time on Site, Pages Visited
\n07:15 Client Case-let - How an Agency Outranked Instagram for Instagram Support
\n09:40 De-mystifying SEO - Focus on Content Quality Not Hacks
\n10:23 Keyword Research Process - Clustering Tool ClusterAI
\n15:07 What Google Likes - Who has Most Authority - Quality as well as Consistency, Frequency
\n18:10 Content Quality - What is Good Value Content
\n20:04 Good Value Content - Knowing Your Audience
\n20:38 How to Plan Content - Nutraceutical Example using Keyword Clusters, Interviews with Stakeholders for Enablement Documentation
\n23:22 How to Hire Great Content Writers - People with Good Portfolios are Bad Writers -Workello for Testing at Scale
\n25:41 Building Email Lists Using Linkedin
\n28:30 Most Common Mistake for SEO - Avoid Branded Searches
\n29:35 Key Success Factor for Organics- Increasing Impressions in 1-10 Pages
\n30:15 Exceptional B2B Content on Linkedin
\n32:02 Future of Search -ChatGPT
\n34:50 Rapid Fire - Personally Speaking with Nicholas Jordan
\n36:28 Connecting with Nick Jordan
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\nJagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd.
\nWebsite : https://jasravee.com/
\n#seo #searchengineoptimization #searchengineoptimisation #organicsearch #keywordclustering #engagementmetrics #SEOmistakes #futureofsearch #digitalmarketing #seostrategy
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