Ep 70: Prashant Kumar on Marketing 4.0 & Digital Transformation. Case Studies of Nippon Paints, Carsome Marketplace

Published: April 7, 2022, 6:30 p.m.

What is Marketing 4.0 in action ? How traditional models lie broken, and the new models remain either undefined or are in a state of perpetual flux? 

\n

What is your approach to Digital Transformation ?

\n

Can you share case study on digital marketing & transformation from your work at Entropia with top company. in the APAC market helping create demand and design their customer experience ?

\n

 Can you share a case study of how you have mentored  successful unicorns in South-East Asia?

\n


\n

Prashant Kumar or PK, answers the above questions and more as he talks about the disruption brought about by data and technology that has created a wide chasm between marketing strategy and what really works in the marketplace.Prashant Kumar is the Founder & Senior Partner at Entropia - part of Accenture Interactive.

\n


\n

Connect with PK on Linkedin  - https://www.linkedin.com/in/prashantkumar2006/

\n

Email PK at  hereispk@yahoo.com

\n

Check out his book on Amazon

\n

https://www.amazon.in/Made-Future-Story-Marketing-Content/dp/0670096245

\n


\n


\n

Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. 

\n


\n

Please visit Jasravee at https://jasravee.com/

\n

Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/  

\n

Email Jasravee at jasravee@theadiva.com

\n


\n

Follow Jagged with Jasravee on Social Media

\n

Campsite One Link : https://campsite.bio/jaggedwithjasravee

\n

Facebook Page : https://www.facebook.com/jaggedwithjasravee

\n

Instagram : https://www.instagram.com/jagggedwithjasravee/

\n

Podcast Page : https://anchor.fm/jagged-with-jasravee

\n

Youtube Page : https://www.youtube.com/c/jaggedwithjasravee

\n


\n


\n

Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle  Pvt Ltd.

\n


\n

Website : https://jasravee.com/

\n


\n