Ep. 878 Pauline Vicard | Uncorked
Welcome to episode 878 in which host Polly Hammond interviews Pauline Vicard in this episode of Uncorked\nShow Notes:\nToday we sit down with Pauline Vicard in her first interview since the publication of "Fine Wine and The Restaurants" \u2014 a deep dive into the impact of the past two years in the on trade. This report is the culmination of many months worth of research and interviews spanning the globe, including practical, usable data from six major markets. If the future of fine wine matters to your business, this is a not-to-be-missed episode\nAbout today\u2019s guest:\nPauline Vicard is Co-founder and Executive Director, ARENI Global\nBorn and raised into a winemaking family in Burgundy, Pauline has been working in the wine sector for the last 15 years both in Europe and Internationally, in the market research department of the Burgundy wine office and the French Embassy, before creating her own corporate wine events and education company in Lille, France. She moved to London in 2015 to spearhead the Wine Library of the unique and acclaimed Clerkenwell London, a multi-space design destination, before developing the concept of Fine Minds 4 Fine Wines with Nicole Rolet that led to the creation of ARENI Global.\nPauline now directs all ARENI's activities, when she is not studying for the Master of Wine exam or playing ultimate frisbee.\nFind out more about this guest:\nsite: areni.global\nareni insta:\xa0www.instagram.com/areniglobal/\nareni twitter:\xa0twitter.com/areniglobal\npauline twitter:\xa0twitter.com/Labelsandgrapes\nMore about the host Polly Hammond:\nPolly is Founder and CEO of 5forests. She splits her time between Barcelona, Auckland, and Napa, consulting, writing, and speaking about the trends that impact today\u2019s wine businesses. She\u2019s an advisor to New Zealand Trade & Enterprise, host of Uncorked with the Italian Wine Podcast, cohost of the Real Business of Wine with Robert Joseph, and, occasionally, a knitter.\nPolly is a graduate of the University of Southern California, where she earned degrees in International Relations and French. Those studies led to a deep and abiding love affair with behavioural Economics, and her wine work is based on insights into all the crazy and irrational reasons consumers engage with brands.\nWith over 20 years experience in growing successful companies, Polly knows first hand the challenges faced by independent businesses. She approaches each client experience with empathy and understanding for what it takes to adapt and thrive in the real world.\nTo learn more about Polly Hammond visit:\nTwitter: @mme_hammond\nInstagram: @5forests\nwebsite:\xa05forests.com/\nLet's keep in touch! Follow us on our social media channels:\nInstagram @italianwinepodcast\nFacebook @ItalianWinePodcast\nTwitter @itawinepodcast\nTiktok @MammaJumboShrimp\nLinkedIn @ItalianWinePodcast\nIf you feel like helping us, donate here\xa0www.italianwinepodcast.com/donate-to-show/\nUntil next time, Cin Cin!