Italian Wine Podcast Episode 454: IWP presents "How to Get U.S. Market-Ready" with Steve Raye.\nFind all the resources and examples Steve describes in this podcast on his website, listed below.\nHow much do wine and spirit competition scores matter?\nIf you're looking to get the time and attention of a potential importer in the United States having relevant tasting scores can make all the difference.\nOne fundamental difference between wine and spirit competitions is each wine vintage has unique characteristics, meaning there may be reasons to submit wines to competitions annually.\nSteve Raye, president and CEO of Bevology, Inc. and author of the book "How to Get U.S. Market-Ready," helps wine and spirit brands enter the United States market.\nBevology, Inc. | bevologyinc.com\nHow to Get U.S. Market Ready |\xa0italianwinebook.com/index.php/how-t\u2026ne-and-spirits/