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Welcome to episode 1124, in which host Polly Hammond interviews Angus Hughson, this week on Uncorked.\nThis week we are coming to you live from the Wine Industry Impact Conference in a very rainy Bendigo, Australia. My guest is the clever and witty Angus Hughson, a fella who wears many hats in wine including writer, critic, publisher, and digital media specialist. Today, we dive into the challenges facing Australian wine, what it\u2019s going to take to excel, and what we need to know about the future wine consumer. Let\u2019s get into it!\nMore about today\u2019s guest:\nAngus Hughson, PhD\nAngus is the Founder and Publisher at Winepilot with over 15 years of drinks writing and judging experience. This includes authoring the first imported wine guide in Australia, Worldwine, as Drinks Editor for Wish Magazine in The Australian for over a decade and regular contributor to Australian Gourmet Traveller Wine. He is the Australian Editor for Vinous and the Co-Founder and Co-Publisher of the Vintage Journal with Andrew Caillard MW, with whom he\u2019s currently working on The Australian Ark, a definitive history of Australian Wine.\nTo learn more visit:\nWinepilot:\xa0winepilot.com/author/angus-hughson/\nThe Australian Ark:\xa0australianark.com/\nLinkedIn:\xa0au.linkedin.com/in/angus-hughson-8474438\nMore about the host:\nPolly is Founder and CEO of 5forests. She splits her time between Barcelona, Auckland, and Napa, consulting, writing, and speaking about the trends that impact today\u2019s wine businesses. She\u2019s an advisor to New Zealand Trade & Enterprise, host of Uncorked with the Italian Wine Podcast, cohost of the Real Business of Wine with Robert Joseph, and, occasionally, a knitter.\nPolly is a graduate of the University of Southern California, where she earned degrees in International Relations and French. Those studies led to a deep and abiding love affair with behavioral Economics, and her wine work is based on insights into all the crazy and irrational reasons consumers engage with brands. With over 20 years\u2019 experience in growing successful companies, Polly knows first-hand the challenges faced by independent businesses. She approaches each client experience with empathy and understanding for what it takes to adapt and thrive in the real world.\nTo learn more visit:\nTwitter: @mme_hammond\nInstagram: @pollyhammond_\nwebsite:\xa05forests.com/\nLet's keep in touch! Follow us on our social media channels:\nInstagram @italianwinepodcast\nFacebook @ItalianWinePodcast\nTwitter @itawinepodcast\nTiktok @MammaJumboShrimp\nLinkedIn @ItalianWinePodcast\nIf you feel like helping us, donate here\xa0www.italianwinepodcast.com/donate-to-show/\nUntil next time, Cin Cin!