Startup Funding Espresso When Should You License Your Technology Instead of Building a Startup
When Should You License Your Technology Instead of Building a Startup Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In commercializing your technology there are two primary paths:\xa0 building a startup or licensing the technology to others. You should consider licensing your technology when the following conditions exist: The development cost of bringing the final product to market is very high. There\u2019s a high level of risk to the startup from market conditions, product development, and sales execution. There\u2019s a great deal of competition in the market already. There\u2019s going to be a great deal of competition in the near future. There may not be enough revenue to sustain a startup into a full-fledged business. The inventor does not have sufficient time or financial resources to launch a startup. The amount of funding required to launch the startup is high. The technology is a minor value-add to the customer\u2019s solution. Licensing the technology is a better path for many technologies because there\u2019s insufficient market demand, and high development costs to create the final product. Consider licensing your technology. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .