Startup Funding Espresso Use Design Process for Ideation
Use Design Process for Ideation Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In ideation for a startup, it\u2019s important to follow a process. Consider these process steps for your ideation program: Empathize -- understand your customers' problems very well including what works for them and what does not.\xa0\xa0 This takes the research to a deeper level and includes the wishes and fears that customers have. Define -- analyze the problems and categorize them into meaningful structures. Consider the user\u2019s journey and capture what the customer must do to accomplish their task. Ideate -- generate potential solutions for the customer\u2019s problems. Capture all ideas in writing to share with the team. Prototype -- develop a prototype for each viable solution. It\u2019s important to build something that potential users can engage with. Test -- test the prototype on customers. Engage customers to check their feedback on the prototype. The process is iterative as the feedback from the customer will refine the definition of the problem which will require more ideation, prototypes, and testing. Ideation builds on previous prototypes carrying the lessons learned to subsequent versions. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .