Startup Funding Espresso Tiered Pricing
Tiered Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Tiered pricing offers multiple price points for a product with varying levels of functionality or service. It is the most often used pricing model. The advantage of tiered pricing is as follows: It gives the user multiple options to choose from.\xa0\xa0 The better the fit to the customer's budget the more likely the customer will sign up and retain. Captures more revenue from the customer because it fits their business better. This decreases the number of customers who would pay more for the product. Provides a growth path for users. Customers can upgrade as their need for the service grows. The drawbacks to tiered pricing are as follows: Too many choices will confuse the customer. Too broad of an offering may lack focus. Most tiered pricing solutions offer three choices. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .