Startup Funding Espresso -- Strategic Buyer or Financial Buyer?
Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In seeking a buyer for the company, there are two basic choices: a strategic buyer or a financial buyer.\xa0\xa0 The strategic buyer is typically a company in your industry that is seeking to acquire technology, teams, a customer base, or brands. They will look at those aspects of your business for a potential fit with their growth plans. If your company has built value in any of these areas, you can open discussions with potential acquirers. Financial buyers look at cash flow, cash reserves, return on capital, and other financial indicators for a potential fit.\xa0\xa0 These buyers are agnostic to your industry or market positioning but look at it purely as a financial play. There\u2019s also the possibility of splitting up the company so the strategic buyer finds the value relevant to them while the financial buyer finds the part that works for them as well. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0 For Feedback please contact info@tencapital.group Music courtesy of .