Startup Funding Espresso Preparing the Business Metrics
Preparing the Business Metrics Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors are looking for a high-growth company with good unit economics. In preparing for your fundraise you need to identify a handful of key metrics that show your growth story. For the seed stage, you must have a run rate that is above 10K revenue per month. For the growth stage, you need to be on a revenue rate of 50K per month or better. Next, calculate your growth rate.\xa0\xa0 You need to be doubling sales year over year. Anything below 50% annual growth rate will not be seen as a high-growth company. Recurring revenue is a priority because it shows predictable growth. In fact, investors care more about predictability than the growth rate. This factor more than any other drives your valuation. Show your cost of customer acquisition and lifetime value in unit economic terms. Choose three key numbers from the above to showcase in your presentation. Don\u2019t make them dig through your spreadsheets to find it. Instead, pull out three numbers and show them. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .