Startup Funding Espresso Key Elements of a Crowdfunding Campaign

Published: Feb. 24, 2022, noon

Key Elements of a Crowdfunding Campaign Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Successful crowdfunding campaigns share several key elements. Here are some key points to include in your fundraise campaign: Clear value proposition -- make clear what your product does and the value it brings. Story -- tell what problem it solves and the background on how the product came to be. Key numbers -- use numbers in your story to validate that the product works and customers will pay for it.\xa0 Stories tell, numbers sell. Growth story -- show how sales, team, product, and fundraise are continually making progress. Cause -- show how your product is part of a greater cause.\xa0\xa0 If your product reduces\xa0 carbon emissions then use the tagline \u201chelp save the planet.\u201d Social proof -- show customers using the product and include testimonials. Visuals -- show a picture of the product in the campaign so the investor can see what exactly it is. You can also use video to show the product in action. Supporters -- show the supporters you have including customers, partners, suppliers, and others who also believe in the product. Include these elements in your crowdfunding campaign. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0 For Feedback please contact info@tencapital.group\xa0\xa0 Please , share, and leave a review. Music courtesy of .