Startup Funding Espresso -- Impact Metrics

Published: June 13, 2022, 11 a.m.

Startup Boards -- Impact Metrics Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising funding, you need to show your metrics.\xa0\xa0 Startups in the impact space should also show their impact metrics, as investors will look for your results there.\xa0 A common mistake by impact companies is to focus on the size of the market to be served and the needs in those markets.\xa0\xa0 Instead, you should measure the actual impact results of your business on the market you are serving and show those results. For example, how many students graduated, how many bottles of plastics were removed from the waste stream, how many students improved their test scores?\xa0 Focus on the primary impact which is on the customer, rather than the secondary impact which is on the employee of the business. There are several metric systems, including GIIN\u2019s IRIS+ metrics (), the IRIS Thematic Taxonomy (), and the Impact Management Project (). In short, no one system covers all impact sectors.\xa0\xa0 Check out the Sustainable Development Goals site () for the categories of impact metrics to see where your deal fits.\xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .